Reliable performance during peak sales periods
We ensured the shop remained fully operational and stable, efficiently handling the increased traffic during the campaign.
Med&Beauty
Industry: Medical and workwear
Scope of collaboration: implementation of a B2C shop and B2B processes in e-commerce
Challenge
An inefficient WooCommerce site hindering the brand’s growth
The previous platform was unable to cope with the traffic during promotional campaigns, which led to downtime and effectively limited our ability to scale sales.
The simultaneous implementation of several key features
The brand needed a comprehensive shopping environment: B2B, group buying, loyalty schemes and multi-currency support – all within a single, cohesive architecture.
Preparing for expansion into five markets
The shop was intended to serve as the foundation for entering foreign markets, which is why a complete overhaul of the UX/UI and adaptation of the system for international sales were necessary.
Our approach
A complete overhaul of the platform and its professionalisation
We have built a new online shop using a custom theme, designing an architecture capable of handling dynamic growth and high traffic during major promotional campaigns.
Expanding functionality with business scaling modules
We have implemented group buying, a B2B system, a loyalty scheme and sales automation tools. We have adapted the platform to support multiple currencies and markets, ensuring flexibility at every stage of development.
A new UI layer in line with the expansion strategy
We have revamped the key shopping screens to improve conversion rates and prepare the brand for its launch in five European markets.
about working with us
“Now that we’ve implemented the new platform, we can finally put our expansion plans into action. The shop is fast, stable and ready for growth – and Weblo supports us every step of the way.”
— The Management Board of Med&Beauty
Mateusz Śliwka
CEO WEBLO
Results
Stability during
heavy trafficThe new architecture has eliminated reliability issues – the shop operates without interruption, even during the busiest sales periods.
- Readiness
to expandMulti-currency support and flexible sales modules have enabled the company to enter a phase of international expansion.
- A faster
shopping experienceThe new design and optimised features have significantly boosted sales performance.
- Flexible
platformThe architecture has been designed to allow for the rapid implementation of new features.
Key distinguishing features
Page load time under 1 second
Advanced code optimisation has significantly improved the user experience and increased user retention.
Flexible marketing modules
The content management system gives the marketing department the flexibility and speed to adapt product pages for promotional campaigns.
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