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SunewMed+

Industry: Cosmetics / Beauty

Scope of work: implementation of a B2C shop

Challenge

Ikona
Poor performance during promotions and technical limitations

As Sunew’s sales growth accelerated, the previous WooCommerce shop became a problem, causing errors and instability during major promotional campaigns.

Ikona
Outdated UX that was holding back conversion rates

The frontend was not very intuitive and looked outdated, which had a negative impact on the user experience (UX) and limited the ability to fully capitalise on mobile traffic.

Ikona
Low retention rates and a lack of tools to build loyalty

The brand lacked an effective, integrated system that would encourage customer loyalty and automatically increase the long-term value of each customer.

Our approach

Ikona
Comprehensive performance optimisation and a new front-end

We have carried out a thorough optimisation of the backend, whilst also implementing a new front-end design, which ensures the shop runs quickly and smoothly, even during traffic spikes.

Ikona
UX redesign and overhaul of the customer journey

We have developed detailed UX recommendations and implemented a modern design to ensure that the shopping experience is seamless, well-organised and as intuitive as possible for mobile users.

Ikona
Implementation of a loyalty scheme and ongoing support

We have integrated a loyalty scheme that automatically rewards customers. We have also provided ongoing technical support to ensure continuous, secure development.

about working with us

“Thanks to Weblo, we’ve achieved what matters most: complete stability during peak sales periods and a modern, seamless UX/UI. Our shop is finally keeping pace with the brand’s growth, eliminating the risk of downtime. We’re extremely pleased with our partnership.”

— The Sunew Med+ Team
Mateusz Śliwka
Mateusz Śliwka
CEO WEBLO

Results

  • Puls
    Stability during intensive
    campaigns

    Thanks to its new architecture, the platform has achieved full stability, eliminating downtime and enabling the full potential of sales to be realised at crucial moments.

  • Ikona
    Improving UX
    and increasing
    conversion rates

    The revamped design and intuitive checkout process have significantly improved the conversion rate, reducing the time taken to complete a transaction.

  • Płomień
    Higher
    retention
    and customer value

    The launch of the loyalty scheme has increased customer loyalty to the brand, which translates into more frequent repeat business and a higher value per customer.

  • Ikona
    Scalability
    and unlocking further growth

    The optimised system has removed technical barriers, paving the way for the Sunew Med platform to continue its rapid and seamless growth.

Key distinguishing features

Tarcza
Stability during intensive promotional campaigns

The shop can cope with sudden spikes in traffic, ensuring smooth operation even during the busiest campaigns.

Rakieta
The interface is incredibly fast

The new front-end delivers a fast and modern shopping experience, eliminating customer frustration and encouraging impulse purchases.

Atom
An effective loyalty scheme

We have implemented a tool for automatically building relationships, which boosts retention without increasing customer acquisition costs